[av_section min_height=’25’ min_height_px=’500px’ padding=’default’ shadow=’no-border-styling’ bottom_border=’no-border-styling’ bottom_border_diagonal_color=’#333333′ bottom_border_diagonal_direction=” bottom_border_style=” custom_arrow_bg=” id=’casestudy_head’ color=’main_color’ background=’bg_color’ custom_bg=” background_gradient_color1=” background_gradient_color2=” background_gradient_direction=’vertical’ src=’https://www.motivait.net/wp-content/uploads/2021/08/Case-study-zebra-03.jpg’ attachment=’14696′ attachment_size=’full’ attach=’parallax’ position=’bottom center’ repeat=’stretch’ video=” video_ratio=’16:9′ overlay_enable=’aviaTBoverlay_enable’ overlay_opacity=’0.4′ overlay_color=’#4b6273′ overlay_pattern=” overlay_custom_pattern=” av_element_hidden_in_editor=’0′ av_uid=’av-ej3y2j’] [av_one_half first min_height=” vertical_alignment=’av-align-top’ space=” custom_margin=’aviaTBcustom_margin’ margin=’0px,0px’ link=” linktarget=” link_hover=” padding=’0px’ padding_sync=’true’ 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“Zebra Island” se creó como una solución inmersiva y gamificada con el objetivo de acercar a los nuevos empleados de Zebra Technologies la información corporativa esencial de una manera divertida y atractiva.

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Zebra Technologies es líder en el mercado de soluciones específicas para diferentes industrias que conectan inteligentemente personas, recursos y datos. Los servicios de Zebra fortalecen la primera línea de negocio en el retail , comercio electrónico, fabricación, transporte y logística, sanidad y otras industrias. Actualmente cuenta con alrededor de 8.000 empleados en más de 100 oficinas de 45 países.

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Mas de 3000 empleados han interactuado con la experiencia desde el lanzamiento.

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2 Nominaciones de International Engagement Awards

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Mejor uso de la innovación en employee engagement

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Mejor uso de la tecnología en employee engagement

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[/av_textblock] [/av_one_half] [/av_section] [av_section min_height=’25’ min_height_px=’500px’ padding=’small’ shadow=’no-border-styling’ bottom_border=’no-border-styling’ bottom_border_diagonal_color=’#333333′ bottom_border_diagonal_direction=” bottom_border_style=” custom_arrow_bg=” id=” color=’main_color’ background=’bg_color’ custom_bg=” background_gradient_color1=” background_gradient_color2=” background_gradient_direction=’vertical’ src=’https://www.motivait.net/wp-content/uploads/2021/08/Case-study-zebra-04.jpg’ attachment=’14707′ attachment_size=’full’ attach=’parallax’ position=’top center’ repeat=’stretch’ video=” video_ratio=’16:9′ overlay_opacity=’0.5′ overlay_color=” overlay_pattern=” overlay_custom_pattern=” av_element_hidden_in_editor=’0′ av_uid=’av-3rxfoyz’][/av_section] [av_section min_height=” min_height_px=’500px’ padding=’default’ shadow=’no-border-styling’ bottom_border=’no-border-styling’ bottom_border_diagonal_color=’#333333′ bottom_border_diagonal_direction=” bottom_border_style=” custom_arrow_bg=” id=” color=’main_color’ background=’bg_color’ custom_bg=” background_gradient_color1=” background_gradient_color2=” background_gradient_direction=’vertical’ src=” attachment=” attachment_size=” attach=’scroll’ position=’top left’ repeat=’no-repeat’ video=” video_ratio=’16:9′ overlay_opacity=’0.5′ overlay_color=” overlay_pattern=” overlay_custom_pattern=” av_element_hidden_in_editor=’0′ av_uid=’av-3rxfoyz’] [av_two_third first min_height=” vertical_alignment=’av-align-top’ space=” margin=’0px’ margin_sync=’true’ padding=’15px,0px,15px,0px’ border=” border_color=” radius=’0px’ radius_sync=’true’ background_color=” src=” attachment=” attachment_size=” background_position=’top left’ background_repeat=’no-repeat’ animation=” mobile_display=” av_uid=’av-1gcafkr’] [av_heading heading=’El Reto’ tag=’h3′ style=’blockquote modern-quote’ size=” subheading_active=” subheading_size=’15’ margin=” margin_sync=’true’ padding=’10’ color=” custom_font=” av-medium-font-size-title=” av-small-font-size-title=’28’ av-mini-font-size-title=’28’ av-medium-font-size=” av-small-font-size=” av-mini-font-size=” av_uid=’av-l7rgo5r0′ admin_preview_bg=”][/av_heading] [av_hr class=’custom’ height=’50’ shadow=’no-shadow’ position=’left’ custom_border=’av-border-fat’ custom_width=’50px’ custom_border_color=’#607f98′ custom_margin_top=’15px’ custom_margin_bottom=’30px’ icon_select=’no’ custom_icon_color=” icon=’ue808′ font=’entypo-fontello’ av_uid=’av-jy71syj7′ admin_preview_bg=”] [av_textblock size=” font_color=” color=” av-medium-font-size=” av-small-font-size=” av-mini-font-size=” av_uid=’av-1ahyuez’ admin_preview_bg=”] Zebra Technologies quería construir un proceso de onboarding que fuera igual y encajara en todos los países, menos laborioso para los equipos de RRHH y los managers, y que representara uno de sus valores clave: la innovación.

La experiencia debía impactar y motivar a los recién llegados desde el primer día de trabajo, al tiempo que los ilustrara eficaz y eficientemente. Y para ello, era imprescindible:

• Incorporar los PDFs corporativos, presentaciones, infografías, videos, etc mediante las dinámicas y mecánicas más sugerentes para involucrar y sumergir a las personas en los materiales.
• Ayudar a los nuevos miembros a mantenerse comprometidos con el proceso de aprendizaje estableciendo desafíos y misiones y fomentando el progreso.
• Integrar mensajes clave en torno a la cultura y los valores de la empresa, conforme los usuarios van avanzando.

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¿Sabías que?

Las investigaciones muestran que un onboarding eficaz brinda a los empleados la oportunidad de sentirse como en casa y ser productivos más rápidamente.

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El 88% disfrutó de la experiencia general de Zebra Island

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El 84% consideró útil la información en la solución

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El 90% de los usuarios califica la experiencia con un 4.5 sobre 5

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Los 3 aspectos positivos más mencionados sobre la Isla de Zebra:

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“Materiales de aprendizaje fáciles de asimilar“

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“Uso atractivo“

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“Disfruté adquiriendo los conocimientos básicos de Zebra”

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[/av_textblock] [/av_one_half][/av_section][av_section min_height=’25’ min_height_px=’500px’ padding=’small’ shadow=’no-border-styling’ bottom_border=’no-border-styling’ bottom_border_diagonal_color=’#333333′ bottom_border_diagonal_direction=” bottom_border_style=” custom_arrow_bg=” id=” color=’main_color’ background=’bg_color’ custom_bg=” background_gradient_color1=” background_gradient_color2=” background_gradient_direction=’vertical’ src=’https://www.motivait.net/wp-content/uploads/2021/08/Case-study-zebra-02.jpg’ attachment=’14694′ attachment_size=’full’ attach=’parallax’ position=’top center’ repeat=’stretch’ video=” video_ratio=’16:9′ overlay_opacity=’0.5′ overlay_color=” overlay_pattern=” overlay_custom_pattern=” av_element_hidden_in_editor=’0′ av_uid=’av-3rxfoyz’][/av_section] [av_section min_height=” min_height_px=’500px’ padding=’default’ shadow=’no-border-styling’ bottom_border=’no-border-styling’ bottom_border_diagonal_color=’#333333′ bottom_border_diagonal_direction=” bottom_border_style=” custom_arrow_bg=” id=’align-center’ color=’main_color’ background=’bg_color’ custom_bg=” background_gradient_color1=” background_gradient_color2=” background_gradient_direction=’vertical’ src=” attachment=” attachment_size=” attach=’scroll’ position=’top left’ repeat=’no-repeat’ video=” video_ratio=’16:9′ overlay_opacity=’0.5′ overlay_color=” overlay_pattern=” overlay_custom_pattern=” av_element_hidden_in_editor=’0′ av_uid=’av-3rxfoyz’] [av_three_fourth first min_height=” vertical_alignment=’av-align-top’ space=” margin=’0px’ margin_sync=’true’ padding=’15px,0px,15px,0px’ border=” border_color=” radius=’0px’ radius_sync=’true’ background_color=” src=” attachment=” attachment_size=” background_position=’top left’ background_repeat=’no-repeat’ animation=” mobile_display=” av_uid=’av-1gcafkr’] [av_heading tag=’h3′ padding=’10’ heading=’Desarrollo’ color=” style=’blockquote modern-quote’ custom_font=” size=” subheading_active=” subheading_size=’15’ custom_class=” admin_preview_bg=” av-desktop-hide=” av-medium-hide=” av-small-hide=” av-mini-hide=” av-medium-font-size-title=” av-small-font-size-title=’28’ av-mini-font-size-title=’28’ av-medium-font-size=” av-small-font-size=” av-mini-font-size=” margin=”][/av_heading] [av_hr class=’custom’ height=’50’ shadow=’no-shadow’ position=’left’ custom_border=’av-border-fat’ custom_width=’50px’ custom_border_color=’#607f98′ custom_margin_top=’15px’ custom_margin_bottom=’30px’ icon_select=’no’ custom_icon_color=” icon=’ue808′ font=’entypo-fontello’ av_uid=’av-jy71syj7′ admin_preview_bg=”] [av_textblock size=” font_color=” color=” av-medium-font-size=” av-small-font-size=” av-mini-font-size=” av_uid=’av-jo6bqz’ admin_preview_bg=”] Zebra Island se diseñó con la cultura, los objetivos estratégicos y el deseo de innovar de la empresa como prioridades. Sin embargo, la solución debía desarrollarse teniendo muy presentes a los usuarios finales y la amplia gama de perfiles de empleados que atravesarían el proceso: trabajadores remotos, en prácticas, empleados de fábrica, etc así como sus múltiples diferencias lingüísticas y culturales, todos accediendo a la experiencia.  Como parte de la estandarización del proceso para todos los participantes mundiales, también tenía que seguir siendo inclusivo y relevante para todo tipo de perfiles.
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¿Quieres saber más de esta solución? Descárgate la historia completa aquí.

[/av_textblock] [av_button label=’LEER MAS’ link=’manually,https://www.motivait.net/wp-content/uploads/2020/06/Case-Study-ZEBRA-ES.pdf’ link_target=’_blank’ size=’x-large’ position=’center’ label_display=” icon_select=’yes’ icon_hover=’aviaTBicon_hover’ icon=’ue84e’ font=’entypo-fontello’ color=’theme-color’ custom_bg=’#444444′ custom_font=’#ffffff’ av_uid=’av-26sg4hn’ admin_preview_bg=”] [/av_three_fourth][av_one_fourth min_height=” vertical_alignment=” space=” custom_margin=” margin=’0px’ padding=’0px’ border=” border_color=” radius=’0px’ background_color=” src=” background_position=’top left’ background_repeat=’no-repeat’ animation=” mobile_display=” av_uid=’av-24gapuj’] [/av_one_fourth] [/av_section] [av_section min_height=’25’ min_height_px=’500px’ padding=’small’ shadow=’no-border-styling’ bottom_border=’no-border-styling’ bottom_border_diagonal_color=’#333333′ bottom_border_diagonal_direction=” bottom_border_style=” custom_arrow_bg=” id=” color=’main_color’ background=’bg_color’ custom_bg=” background_gradient_color1=” background_gradient_color2=” background_gradient_direction=’vertical’ src=’https://www.motivait.net/wp-content/uploads/2020/06/images_case_study_03-1.jpg’ attachment=’12291′ attachment_size=’full’ attach=’parallax’ position=’top center’ repeat=’stretch’ video=” video_ratio=’16:9′ overlay_opacity=’0.5′ overlay_color=” overlay_pattern=” overlay_custom_pattern=” av_element_hidden_in_editor=’0′ av_uid=’av-3rxfoyz’][/av_section] [av_section min_height=” min_height_px=’500px’ padding=’default’ shadow=’no-border-styling’ bottom_border=’no-border-styling’ bottom_border_diagonal_color=’#333333′ bottom_border_diagonal_direction=” bottom_border_style=” custom_arrow_bg=” id=” color=’main_color’ background=’bg_color’ custom_bg=” background_gradient_color1=” background_gradient_color2=” background_gradient_direction=’vertical’ src=” attachment=” attachment_size=” attach=’scroll’ position=’top left’ repeat=’no-repeat’ video=” video_ratio=’16:9′ overlay_opacity=’0.5′ overlay_color=” overlay_pattern=” overlay_custom_pattern=” av_element_hidden_in_editor=’0′ av_uid=’av-3rxfoyz’] [av_three_fourth first min_height=” vertical_alignment=’av-align-top’ space=” margin=’0px’ margin_sync=’true’ link=” linktarget=” link_hover=” padding=’15px,0px,0px,0px’ border=” border_color=” radius=’0px’ radius_sync=’true’ background=’bg_color’ background_color=” background_gradient_color1=” background_gradient_color2=” background_gradient_direction=’vertical’ src=” attachment=” attachment_size=” background_position=’top left’ background_repeat=’no-repeat’ animation=” mobile_breaking=” mobile_display=” av_uid=’av-1gcafkr’] [av_heading tag=’h3′ padding=’10’ heading=’La experiencia’ color=” style=’blockquote modern-quote’ custom_font=” size=’30’ subheading_active=” subheading_size=’15’ custom_class=” admin_preview_bg=” av-desktop-hide=” av-medium-hide=” av-small-hide=” av-mini-hide=” av-medium-font-size-title=” av-small-font-size-title=’28’ av-mini-font-size-title=’28’ av-medium-font-size=” av-small-font-size=” av-mini-font-size=” margin=”][/av_heading] [av_hr class=’custom’ height=’50’ shadow=’no-shadow’ position=’left’ custom_border=’av-border-fat’ custom_width=’50px’ custom_border_color=’#607f98′ custom_margin_top=’15px’ custom_margin_bottom=’30px’ icon_select=’no’ custom_icon_color=” icon=’ue808′ font=’entypo-fontello’ av_uid=’av-jy71syj7′ admin_preview_bg=”] [av_textblock size=” font_color=” color=” av-medium-font-size=” av-small-font-size=” av-mini-font-size=” av_uid=’av-1ahyuez’ admin_preview_bg=”] El resultado es una solución digital, Zebra Island, que lleva a los nuevos empleados a través de la información corporativa de una manera divertida y atractiva durante los primeros 30 días en la compañía.

Al presentar la información sobre los hechos e historia de la empresa junto a los productos, servicios y soluciones principales de forma tan atractiva, se consigue la retención general del conocimiento. Es un espacio creado para todos, un ejemplo de cómo las soluciones pueden ser interdisciplinarias, internacionales e intergeneracionales involucrando y conectando con los empleados.
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54 piezas de contenido básico de la empresa

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2hs 10mins es el tiempo medio global de realización de la aventura

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En los 4 años desde su lanzamiento, 75% de los usuarios completaron la experiencia

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