Gamification is the technique of integrating game characteristics and mechanics into a digital environment, making use of technology to improve the user experience, foster loyalty and […]
In an increasingly digital world, the education sector is in a period of transformation driven by technology and new working models and methods. This digital strategy […]
Brands are constantly fighting for consumer attention, relevance and profitability against a backdrop of intense disruption and competition. It would be superficial to claim consumer’s […]
RAMP, Intrinsic vs Extrinsic Motivation, Gamification… What are we talking about? Our Gamification Guru, Andrzej Marczewski, breaks down some of the theories and concepts we […]