19/05/2020
The art of designing attractive and effective digital engagement solutions Are the rules of reality broken? We have become used to dividing areas or putting things […]
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25/06/2019
Gamification actually doesn’t have to be fun. For many the word “Gamification” conjures images of video game-like experiences, where people maybe race cars, or collect trophies, […]
05/02/2019
Gamification, the use of game design, game elements and play for non-entertainment purposes, is a divisive word. It conjures pictures of employees and customers playing video […]
14/12/2018
It’s not all Fun and Games The last few weeks have given me plenty of food for thought. The end of November saw the second […]
25/10/2018
Before answering the question of “Why Gamification”, it probably makes sense to wrap our heads around “What is Gamification?” for this discussion. If you look around, […]
03/10/2018
Happy employees drinking chai lattes, playing pool and table tennis, being creative and brilliant. That is the vision some have come to imagine is the ideal […]