Brands are constantly fighting for consumer attention, relevance and profitability against a backdrop of intense disruption and competition. It would be superficial to claim consumer’s […]
Today’s consumer no longer wants to be guided by merely transactional impulses. They want to find more, they look for new or enhanced experiences, they want […]
How to improve the online retail experience for long lasting customer engagement The world of retail may have never felt quite so volatile. Are we opening […]
Human Crises Require Empathetic Responses Brands know that sustaining and reinforcing relationships with employees and customers becomes more important than ever during downturns, crises, or […]
The Retail Apocalypse refers to a stream of brick-and-mortar retail store closures originally across North America. According to Coresight Research, US retailers reported over 9,000 store […]
Brands today are constantly fighting for consumer attention and profitability in an era of constant change, connectivity and competitive challenge. And of course, customers today have […]
Everyone seems to have a loyalty scheme these days, from local sandwich shops to global retailers. Just look in your wallet or your purse and count […]