El consumidor actual ya no quiere guiarse por meros impulsos transaccionales; busca más, quiere experiencias, sentirse único. Por su parte, el retail no puede conformarse con […]
How to improve the online retail experience for long lasting customer engagement The world of retail may have never felt quite so volatile. Are we opening […]
Human Crises Require Empathetic Responses Brands know that sustaining and reinforcing relationships with employees and customers becomes more important than ever during downturns, crises, or […]
The role of technology in recapturing consumers When looking into the near future of the retail sector, little seems clear. Security measures have naturally taken precedence […]
The Retail Apocalypse refers to a stream of brick-and-mortar retail store closures originally across North America. According to Coresight Research, US retailers reported over 9,000 store […]
Brands today are constantly fighting for consumer attention and profitability in an era of constant change, connectivity and competitive challenge. And of course, customers today have […]
As digital continues to become the norm, retailers with “traditional” card based, point collection loyalty schemes are feeling the push to evolve. In a world where […]
Everyone seems to have a loyalty scheme these days, from local sandwich shops to global retailers. Just look in your wallet or your purse and count […]